Actor Nani has confirmed that his upcoming Telugu film The Paradise will not have a conventional trailer before its theatrical release. The decision has attracted attention because trailers are normally an important part of the promotional campaign for major films, particularly movies carrying strong audience expectations.
Speaking during a press interaction, Nani explained that the decision was not taken because the film lacked audience interest or because the team believed a trailer was unnecessary for promotional purposes. Instead, he said the filmmakers wanted to concentrate their time and resources on completing the movie to the best possible standard.
According to Nani, he personally wanted to create and release a good trailer for The Paradise. However, the team ultimately decided that the film itself was more important at this stage. He explained that producing a strong trailer would require several days of dedicated work from director Srikanth Odela, music composer Anirudh Ravichander and other members of the creative team. With the film close to its scheduled theatrical release, the team did not want to divert their attention from the final stages of the project.
Nani said the decision was taken collectively by the team. He also made it clear that the choice should not be interpreted as the makers taking the existing popularity of the film for granted. The actor stressed that the priority was to deliver a quality final product to audiences.
The Paradise is directed by Srikanth Odela, who previously worked with Nani on the successful film Dasara. The upcoming project is being presented as an action thriller with a period setting. The film has already generated considerable interest through its teaser, songs and other promotional material.
The film is scheduled to release in theatres on September 24, 2026. The release date was reaffirmed by the makers earlier this month after speculation about a possible postponement. Reports had suggested that some production and post production work was still underway, but the team subsequently confirmed that the film would arrive on the announced date.
The absence of a trailer means audiences will have fewer details about the film's story and characters before its release. Nani has indicated that the promotional material released so far does not fully represent the emotional core of the movie.
During the press interaction, the actor described The Paradise as more than a film focused only on action and violence. He said the story has an emotional component centred on the relationship between a mother and her son. This suggests that the film may have a significant family and emotional storyline alongside its action elements.
Nani also addressed speculation surrounding some of the film's reported action sequences. He said several claims circulating on social media were inaccurate and clarified that there is no underwater action sequence or action sequence involving 1,000 artistes. He described the film as having several action blocks and high-intensity moments but indicated that the story also places importance on emotion.
The actor further spoke about the demanding nature of the project. He said The Paradise has been one of the most physically and mentally challenging films of his career. His comments underline the amount of effort involved in completing the project and explain why the team is currently concentrating on the final output rather than adding another major promotional requirement.
Director Srikanth Odela has also confirmed the final runtime of the film at two hours and 49 minutes. The director and Nani are collaborating again after their earlier film Dasara, which helped create expectations around their second project together.
The film features Nani in the lead role, with Kayadu Lohar among the principal cast. Raghav Juyal, Mohan Babu and Sampoornesh Babu are also associated with the project, while Keerthy Suresh is set to appear in a special song. Anirudh Ravichander is composing the music for the film.
Another point Nani clarified during the interaction was the film's positioning in different markets. He said the team considers The Paradise primarily a Telugu film, even though it is being released in multiple languages. He expressed hope that audiences outside the Telugu-speaking market will also appreciate the movie.
The decision to skip the trailer gives The Paradise a different promotional strategy from most large-scale Indian films. Instead of releasing a conventional trailer shortly before the theatrical opening, the filmmakers are relying on previously released promotional material, songs and audience interest generated by the combination of Nani and Srikanth Odela.
For audiences, the decision also means that much of the film's storyline will remain undisclosed until its theatrical release. Nani's explanation indicates that the team believes protecting the quality and completing the final version of the movie are more important than following a conventional promotional schedule.
With the September 24 release date approaching, attention will now remain on the final stages of the film's post production and the team's promotional activities. The Paradise is expected to reach theatres as scheduled, with audiences experiencing the complete story without having seen a traditional trailer beforehand.