Urban, an Indian brand recognized for its smartphone accessories and audio products, has officially launched India’s first True Wireless Earbuds (TWS) with on-case Bluetooth calling features, making a significant addition to the audio market. The earbuds come with advanced functionalities, including address book configurations and a dialer pad, aiming to redefine user experience.
Aashish Kumbhat, Co-Founder of Urban, expressed excitement about the launch, stating, “We are happy to introduce India’s first on-case BT Calling with dialer pad and ANC TWS earbuds. This is the industry’s smartest Wireless TWS earbuds that are packed with features that have never been seen before in any TWS earbuds.”
Features of URBAN Smart Buds TWS
The Smart Buds are equipped with 13mm AI Smart audio drivers, delivering Spatial 3D surround sound. Users can enjoy four different Active Noise Cancellation (ANC) modes: Off, Transparency, Adaptive, and Noise Cancellation, effectively blocking up to 32dB of external noise. The case also boasts a 1.4-inch LED display that allows for multiple wallpaper options and the ability to make calls directly from the case.
Moreover, the earbuds are compatible with a Smart App that enables users to customize settings, playback, and EQ modes. They come with AI Quad mics, in-ear detection technology, on-case music control, ultra-low latency gaming mode, and IPX4 dust and water resistance. Additional features include PS positioner notifications, message alerts, weather updates, and touch sensors. On a single charge, the earbuds provide up to 48 hours of talk time and 150 hours of standby time.
Availability
Originally priced at ₹5,999, the Urban Smart Buds TWS will be available for a limited time at an introductory price of ₹2,499. Customers can purchase them through leading e-commerce platforms, Urban’s official website, and retail outlets such as Bi C Mobiles, Pai International, Poorvika Appliances, Sangeetha Mobiles, and other major retailers.
