Greaves Electric Mobility has officially launched the Ampere Magnus Neo 2026 in the Indian market at an ex showroom price of Rs 86,999. The pricing remains unchanged from the previous version, making it a competitive offering in the budget electric scooter segment.
The new model is part of the company’s expanding electric mobility lineup under the Ampere brand. The scooter is designed for urban commuting and focuses on improved efficiency, lighter construction, and practical range for daily use.
The Ampere Magnus Neo 2026 offers a claimed IDC range of 118 km on a single charge, making it suitable for city riders who require cost effective and eco friendly transportation. The scooter is aimed at customers looking for an affordable alternative to petrol powered two wheelers.
Under the ongoing PM e Drive scheme, which has been extended until July 31, 2026, eligible buyers can avail a subsidy of up to Rs 5,000. This government incentive is expected to further reduce the effective cost of ownership and encourage adoption of electric vehicles across India.
In terms of competition, the Ampere Magnus Neo 2026 is positioned against other entry level electric scooters such as the TVS Orbiter V1 and Hero Vida VX2. The segment is becoming increasingly competitive as manufacturers focus on offering better range, features, and affordability.
The updated model features a lighter build compared to previous versions, which is expected to improve handling and energy efficiency. While detailed technical specifications have not been fully disclosed, the scooter is expected to retain essential features suited for urban commuting such as digital instrumentation and basic connectivity options.
Industry experts note that the electric two wheeler market in India is growing rapidly due to rising fuel costs, government incentives, and increasing environmental awareness. Budget friendly models like the Magnus Neo play a key role in driving adoption among first time electric vehicle buyers.
Greaves Electric Mobility has been expanding its presence in the electric mobility sector with a focus on accessible pricing and practical design. The company aims to strengthen its position in the mass market segment by offering reliable and cost effective electric scooters.
The launch of the 2026 Magnus Neo reflects the ongoing shift toward electric mobility in the country. Manufacturers are increasingly focusing on improving range, reducing weight, and maintaining competitive pricing to attract a wider customer base.
With its updated model, Greaves Electric Mobility is targeting urban commuters who prioritize affordability and low running costs. The combination of government subsidies and competitive pricing is expected to make the scooter an attractive option in its category.
Further details regarding features, variants, and dealership availability are expected to be shared by the company in the coming weeks.